Downtown: hotbed of entrepreneurship

04/18/17

When people hear the word “entrepreneur,” the picture that comes to mind may be a high-tech startup or an enterprising inventor with a new gadget. However, 91 percent of downtown storefronts are locally owned and operated, and these businesses are entrepreneurial ventures in the truest sense of the word.  Webster’s dictionary defines an entrepreneur as
ripon

Five Ways Storefronts Can Drive Traffic

01/01/17

Although businesses usually spend a great deal of time thinking about product offerings, sales and marketing, they often neglect the number-one sales tool available to them: their storefront. In some cases, businesses are hesitant to invest money in a property they don’t own, while others fear the time and cost of a renovation project.
SandwichboardasmerchandisingPortlandOR