Farmers markets: helping grow downtown


Farmers markets are a common sight in many Wisconsin communities. Markets create activity during off-peak hours, support local entrepreneurs, and increase access to healthy foods. Increasingly, these markets also incorporate performances from local arts groups, cooking demonstrations, food trucks and community engagement.

Downtown: hotbed of entrepreneurship


When people hear the word “entrepreneur,” the picture that comes to mind may be a high-tech startup or an enterprising inventor with a new gadget. However, 91 percent of downtown storefronts are locally owned and operated, and these businesses are entrepreneurial ventures in the truest sense of the word.  Webster’s dictionary defines an entrepreneur as