SofTap Water Wins 2016 BREW Corporate Challenge


The Water Council and A. O. Smith recently announced Cincinnati-based SofTap Water as the winner of their 2016 BREW Corporate challenge. The BREW Corporate program partners The Water Council with water industry leaders to support entrepreneurial efforts that help solve the partner company’s needs. A.O. Smith’s 2016 program sought entries that developed technologies in any

BREW Accelerator Seeking Next Big Water Technology Idea


Globally recognized research hub The Water Council is currently seeking applications for the next round of their BREW (Business. Research. Entrepreneurship. In Wisconsin.) accelerator program. The program seeks out the most innovative and impactful water technology ideas and projects, and helps hone business ideas, improve strategy and launch companies. BREW participants receive funding, business training
BREW batch 4

Milwaukee’s global water technology hub was on full display during the White House Water Summit last month, bolstered by an announcement from the International Water Association (IWA) affirming its first North American regional office will be located in the city. This is just one of five measurable commitments made by Milwaukee during the Summit to […]


Innovation can spring up anywhere – from tiny gas bubbles to food waste – as proven by the winners of the first-ever “POW! emPowering Opportunities in Water” business plan competition. POW! was created as a partnership between The Water Council’s existing BREW (Business. Research. Entrepreneurship. In Wisconsin.) accelerator and Veolia North America, an international leader in developing […]


The U.S. Small Business Administration selected two Wisconsin-based business accelerators out of 50 winners of its first ever Growth Accelerator Fund Competition. Gateway Technical College’s Launch Box Accelerator Program and VETransfer’s Victory Spark, a veterans’ business accelerator, were selected among the 800 applicants to receive a cash prize of $50,000 from the SBA. Launch Box is a […]