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Mexico Brings Excellent Export Possibilities

Mexico’s close proximity to the U.S. makes it an ideal partner for international trade, and the country received about $2.8 billion in exports from Wisconsin companies in 2014. A low cost of doing business and a strong desire for, and familiarity with, American products add to the allure of exporting to Mexico. For Wisconsin companies seeking to expand their Mexican exports, the Wisconsin Economic Development Corporation (WEDC) is leading a global trade venture to Mexico from Feb. 21-26, 2016. Participants will be scheduled for one-on-one meetings with prospective business partners in Guadalajara and Mexico City. Learn more about the WEDC global trade venture to Mexico.

SUCCESS STORY

Hatco

Headquartered in Milwaukee, Hatco has been a driving force of innovation in the food service industry since 1950. In the late 1980s and early 1990s, the company realized that its primary markets for expansion were overseas, but it had little experience with conducting business internationally. Learn how Hatco increased its brand awareness on a global scale to successfully navigate complex international markets.


IN-COUNTRY PERSPECTIVE

Insights for Exploring Mexico’s Export Market

With a stable economy over the past few decades and a prosperous future ahead, Mexico is the ideal location for companies looking to break into the international market. Wisconsin’s Mexican Trade Representative Efren Flores shares his insights for companies looking to export to the U.S.’s southern neighbor.


EXPORT Q&A

Thinking Globally: The ExporTech™ Program

Gilman Precision, a machining manufacturer based in Grafton, found success in foreign markets after Doug Biggs, the company’s vice president of sales and marketing, discovered the ExporTech program during online research. Biggs shares more about how ExporTech has impacted the company’s export strategy in this issue’s Export Q&A.

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UPCOMING EVENTS 

WEDC Global Trade Venture to Mexico

February 21-26, 2016

Locations: Guadalajara and Mexico City

WEDC Global Trade Venture to Canada

March 12-18, 2016

Locations: Winnipeg, Manitoba and Toronto

WEDC Global Trade Venture to Germany

In conjunction with Hannover Messe industrial trade show April 23-29, 2016

Location: Hannover, Germany

Follow the latest updates and photos from industry events on the In Wisconsin @ Events blog.

For more information about growing your business through exporting, contact Melissa Finkelstein at 608.210.6856 or melissa.finkelstein@wedc.org or visit Export.InWisconsin.com.

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