Dates: November 1-11, 2014
Cities: Prague, Warsaw and Istanbul
Registration Fee: $125
Registration deadline: August 29
November 1: Depart from U.S. for Prague
November 2: Country briefing and group networking dinner
November 3-4: Individual business appointments in Prague
November 5: Travel to Warsaw
November 5-7: Individual business appointments in Warsaw
November 8: Travel to Istanbul
November 9: Country briefing and group networking dinner
November 10-11: Individual business appointments in Instanbul
November 11: Depart from Istanbul for U.S.
For additional information, email or call WEDC’s Market Development Director:
As relatively advanced economies that nevertheless have further potential for growth, the Czech Republic, Poland and Turkey present ample opportunities for Wisconsin companies looking to expand their exports. These markets are suitable for companies that have previous exporting experience to Europe or Canada; extensive prior experience is not required. Manufacturing is a pillar of all three economies, and Wisconsin companies can supply the industrial machinery and parts that support these operations. Key sectors of opportunity for Wisconsin companies also include engineering services and manufacturing automation.
Infrastructure capacity is still being developed in Turkey and eastern Poland. The rapid growth rate of Istanbul, a city of more than 14 million, also presents opportunities in the infrastructure sector. These economies’ further development will create a need for medical devices and equipment and pharmaceuticals. The Czech Republic and Turkey in particular present opportunities for the aerospace and aviation sector and companies that supply the sector; Turkish Airlines serves the most destinations of any airline not based in the U.S. And these countries may be strategic gateways to other export markets: a partner in Poland or Turkey can help a company gain access to the sizable market of Russia, and Turkey can also serve as an entry point for markets in Africa, the Middle East, and Central Asia. The Czech Republic is strategically located astride some of the oldest and most significant land routes in Europe.
Recognizing the strategic advantages these markets offer Wisconsin companies looking to expand their exports, the Wisconsin Economic Development Corporation (WEDC), in partnership with the Council of Great Lakes Governors (CGLG), is planning a Global Trade Venture to these three countries. We hope you will consider joining us and other Wisconsin and regional business leaders for this program.
As a member of the Wisconsin delegation, you will receive a high-level country briefing from WEDC’s international trade representative before commencing a well-organized series of one-on-one business meetings in each country. At each stop, you will be scheduled for individualized meetings with companies whose needs or capabilities align with your company’s export objectives. Companies can request meetings with specific parties, or let our trade representatives do the research and suggest potential partners. Whether you are looking for customers or distributors to help you reach your target market, this trade venture will deliver the intelligence and the contacts you seek.
A stable and prosperous market economy, the Czech Republic has been a member of the European Union since 2004. The Czech government is seeking to diversify its international trade, and has identified 12 priority markets, one of which is the U.S.
The automotive industry is the country’s single largest industry; the Czech Republic produces more than 1 million cars each year. When suppliers are included, this sector accounts for 24 percent of Czech manufacturing. In addition to the industries highlighted above (medical devices, aviation), other pillars of the Czech economy include metallurgy and glass production. This is also a promising market for the processed foods produced by Wisconsin’s food and beverage sector.
Like the Czech Republic, Poland joined the European Union in 2004. Poland’s economy was the only one in the EU to avoid a recession during the 2008-09 economic downturn, by skillfully managing public finances and adopting controversial pension and tax reforms.
Poland has a large and rapidly growing market for supplements and over-the-counter drugs. In addition to the industries highlighted above (manufacturing, infrastructure), major contributors to the Polish economy include iron and steel, coal mining, chemicals, textiles, shipbuilding, glass production, beverages and food processing.
Turkey has transitioned from being a developing country to becoming one of the world’s newly industrialized countries. Major structural reforms in effect since 2002 have integrated the Turkish economy into the globalized world, while transforming the country into one of the major recipients of foreign direct investment in its region. A member of NATO and the G20, Turkey is the world’s 17th largest economy by GDP in 2013 and the 18th largest country by population—yet, it ranks 35th among Wisconsin’s export markets in terms of volume. Turkey achieved GDP growth of 3.8 percent in 2013, and is one of the MINT countries (Mexico, Indonesia, Nigeria, Turkey) identified by economists as potential powerhouses of the world economy. As such, Wisconsin companies cannot afford to ignore this fast-growing market.
Turkey has set ambitious benchmarks for cutting energy usage, opening up opportunities in the energy, power and control sector—one of Wisconsin’s industry strengths. The country is among the world’s leading producers of agricultural products, textiles, motor vehicles, ships, construction materials, consumer electronics and home appliances.
To participate, please email or call WEDC’s Market Development Director: