In Wisconsin

Brand Development And Management

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Brand Development And Management

Creating Message Platforms, Sharing Our StoryWEFTEC

Every Wisconsin business contributes to an inspiring story of industry leadership and collaboration. From a strong business climate and a talented workforce to innovative technologies and an exceptional education system, sharing Wisconsin’s story with business leaders, site consultants and decision makers is a privilege.

Business, Professional And Personal Fulfillment In Wisconsin®

Businesses can, and do, find success in Wisconsin. The marketing team at WEDC provides specialized communications for companies in and outside of the state looking to start, grow or expand. Our outreach highlights Wisconsin’s strengths as well as the support and assistance company leaders consider when making their next move. Consistently high rankings in business climate, productivity and personal fulfillment surveys, coupled with compelling brand messaging, have created a healthy pipeline of new business leads for WEDC and its partner network.

A strong advertising commitment from WEDC complements, as well as enhances, Rock County’s ongoing messaging and outreach campaign. Due to these efforts, Rock County will now be able to reach an even larger targeted audience.

— James Otterstein, Economic Development Manager,
Rock County Development Alliance

Made In WisconsinMade In Wisconsin Logo_Blue 300dpi

Made In Wisconsin®. What better testament to the innovation, integrity and quality that separates your products from those originating elsewhere? Now, you can proudly stamp your state pride on your work.

The Wisconsin Economic Development Corporation has developed a Made In Wisconsin logo for companies to use to proclaim their products’ Wisconsin roots. This logo can be adapted to reflect your production processes.

For more information, click here.

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A multi-channel program leverages offline and online vehicles that most efficiently reach business decision makers ...

In our commitment to support partners and their role in championing Wisconsin’s positive business climate, we are making available a wide range of ...

WEDC partners with industry organizations to provide a powerful presence that increases our state’s visibility at key events ...

Access our video library, featuring the companies, programs and assets that make Wisconsin a great place to do business ...

Our executive team experts are available for media opportunities and speaking engagements.