Population: POPULATION: 459,424

TOP EMPLOYERS

WEATHER SHIELD WINDOWS AND DOORS
NESTLE PIZZA
ST. CROIX CASINO
MARQUIP WARD UNITED
ESSENTIA HEALTH-SUPERIOR PHARMACY

AVERAGE HOUSING COST

  • Superior $120,700
  • Ashland $59,950
  • Medford $136,900
  • Ladysmith $103,300

NORTHWEST WISCONSIN

Recreational playgrounds, safe neighborhoods and a small-town feel

The Northwest Wisconsin Region has long been noted for its raw wilderness and outstanding scenic resources. Numerous lakes, impressive timber stands, spectacular waterfalls, rushing streams, rugged topography and abundant fish and game make the area highly appealing to its residents and contribute to its reputation as a premier tourism and outdoor recreation destination. Northwest Wisconsin has a diverse array of resources, partners and assets that support the regional economy. The established regional, state and federal partnerships and investment, combined with the region’s natural resources, strong tourism economy, affordable cost of living and quality of life comprise the base of Northwest Wisconsin’s existing competitive advantage.

WORK IN NORTHWEST WISCONSIN

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SEARCH FOR A HOME IN NORTHWEST WISCONSIN

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PEOPLE & PLACES IN NORTHWEST WISCONSIN

Video thumbnail for Lumberjack World Championship

"Wisconsin has an amazing geography for these outdoor timber sports. Whether its our waterways, our beautiful forests, it enables us to live this outdoor, active lifestyle."

BEN POPP • LUMBERJACK WORLD CHAMPIONSHIPS • HAYWARD

Video thumbnail Point to La Pointe Wisconsin Story

"It’s a destination swim and probably one of the best swims out there."

LANDON ASCHEMAN • POINT TO LA POINTE SWIMMER

Mayana Chocolate video thumbnail

"Being here in Spooner has created a sense of expansion… We came to small-town Wisconsin, and then the whole country opened up for us.”

TAMARA & DANIEL HERSKOVIC • MAYANA CHOCOLATE • SPOONER

Regional Events

Whistlestop Marathon

October

Ashland

Bayfield Apple Festival

October

Bayfield

Stone Lake Cranberry Festival

October

Stone Lake

American Birkebeiner

February

Hayward

Book Across the Bay

February

Ashland

TAKE A CLOSER LOOK AT WISCONSIN

Charming small-town living with close proximity to major metro areas

VISIT SOUTHWEST

Education, culture-rich communities and $1 billion in yearly research

VISIT SOUTH CENTRAL

Lake Michigan, old world charm and craft beer and Wisconsin’s largest city

VISIT SOUTHEAST

Scenic landscape, high qualify of life and an abundance of recreational activities

VISIT WEST CENTRAL

Extraordinary quality of life, outdoor recreation and business-friendly communities

VISIT CENTRAL

Impactful careers, family living and recreational opportunities galore​

VISIT NORTHEAST

Recreational playgrounds, safe neighborhoods and a small-town feel

VISIT NORTHWEST

Recreational playgrounds, safe neighborhoods and a small-town feel

VISIT NORTH

Click a region to learn more

SOUTHEAST

HAVE A LOOK IN SOUTHEAST WISCONSIN

CENTRAL

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NORTH

HAVE A LOOK IN NORTH WISCONSIN

NORTHEAST

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SOUTHWEST

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NORTHWEST

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SOUTH CENTRAL

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WEST CENTRAL

HAVE A LOOK IN WEST CENTRAL WISCONSIN