A BOUNDLESS DRIVE FOR A GREATER WORLD

Wisconsin has a history of innovation and forward thinking. Those who live here create change that impacts the world. Credited with the world’s first bone marrow transplant, the invention of the typewriter and the nation’s first kindergarten, Wisconsin is known for disrupting the norm, anticipating the world’s needs and meeting its challenges. Our partnerships with educational institutions, research facilities and industry stakeholders encourage our citizens to do what they’ve always done best: better the world right from home.

Through key industries like food and beverage production, biohealth, water technology and energy, power and control, we’ve raised the quality of life for residents in Wisconsin and set the world up for an even brighter future. Our inspiration is rooted in both a history of innovation and a well-established spirit of collaboration. We succeed by surrounding ourselves with passionate individuals like you who have helped launch and sustain some of the most influential companies in the world.

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HOW WE RANK

Wisconsin scores high when it comes to rankings for career opportunities in our consequential industries.

#9

Best State for Opportunity

Ranking high for affordability, economic opportunity and equality, Wisconsin offers opportunities for upward mobility to its residents.
U.S. News, 2022

#4

Best City for STEM Jobs (Madison)

Madison scores high across professional opportunities, quality of life and STEM-friendliness.
WalletHub, 2022

23 Minutes

Average Commute to Work

That’s 5 minutes shorter than the national average.
U.S. Census Bureau, 2022

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TAKE A CLOSER LOOK AT WISCONSIN

Charming small-town living with close proximity to major metro areas

VISIT SOUTHWEST

Education, culture-rich communities and $1 billion in yearly research

VISIT SOUTH CENTRAL

Lake Michigan, old world charm and craft beer and Wisconsin’s largest city

VISIT SOUTHEAST

Scenic landscape, high qualify of life and an abundance of recreational activities

VISIT WEST CENTRAL

Extraordinary quality of life, outdoor recreation and business-friendly communities

VISIT CENTRAL

Impactful careers, family living and recreational opportunities galore​

VISIT NORTHEAST

Recreational playgrounds, safe neighborhoods and a small-town feel

VISIT NORTHWEST

Recreational playgrounds, safe neighborhoods and a small-town feel

VISIT NORTH

TAKE A CLOSER LOOK AT WISCONSIN

DISCOVER WISCONSIN'S REGIONS

Each region offers a slightly different mix of all that's great in Wisconsin.

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SOUTHEAST

HAVE A LOOK IN SOUTHEAST WISCONSIN

CENTRAL

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NORTH

HAVE A LOOK IN NORTH WISCONSIN

NORTHEAST

HAVE A LOOK IN NORTHEAST WISCONSIN

SOUTHWEST

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NORTHWEST

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SOUTH CENTRAL

HAVE A LOOK IN SOUTH CENTRAL WISCONSIN

WEST CENTRAL

HAVE A LOOK IN WEST CENTRAL WISCONSIN

MAXIMIZE YOUR POTENTIAL.

What does it mean to live and work in Wisconsin? It means you’re free to think bigger, encouraged to make your mark, and that you’re poised for great things to happen around you and to you. Wisconsin has long enjoyed a heritage of personal, career and business success—and this tradition is stronger today than ever before.

While Wisconsin is known for its natural beauty and abundant resources, it is perhaps best defined by the people who call it home. People with a restless drive to invent, create and achieve. Who combine passion with pride and turn ideas into industries, and whose intellectual curiosity and commitment to collaboration propel groundbreaking discoveries to meet global challenges. We know that the real motivation to push forward comes from a common purpose to make an impact, while supported by a state that affords you the opportunity to define quality of life on your own terms. Our traditions, connections and experiences celebrate our unique culture and define a way of life in Wisconsin.

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UPCOMING WISCONSIN EVENTS

Wisconsinites know how to have fun, all year through—from sports to the outdoors to arts and culture. Here are just a few of the things we’re looking forward to.

Bayfield Apple Festival

October

Bayfield

Stone Lake Cranberry Festival

October

Stone Lake

Flyway Film Festival

October

Stockholm

American Birkebeiner

February

Hayward

Hudson Hot Air Affair

February

Hudson

WISCONSIN NEWS

​From the latest announcements and economic developments to behind-the-scenes insight into the best state in the Midwest, find complete coverage of all things Wisconsin here.

#LookForwardWI

We help people bring their visions to life every day in Wisconsin. Follow us on social and search #LookForwardWI to share in the experience.

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WISCONSIN STORIES

Our residents are some of the happiest and most ambitious people in the nation—but don’t just take our word for it. Take theirs.

“I was able to find a really fulfilling job. I found a lot of friends and a lot of activities that I could participate in after work: playing volleyball, going to live music, going to open galleries.”

JESSICA MANNIGEL • MARSHFIELD YOUNG PROFESSIONALS • MARSHFIELD

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